Daniel Friderichs

Premonition

Tenacious

Prodigious

Persistent

Gratutous

Daniel Friderichs is the founder of Friderichs Advisory Partners (FAP), a strategic advisory, campaigning and research company.

Daniel is a veteran adviser, campaigner and researcher. He gained his experience working alongside high calibre individuals such as Boris Johnson, Nigel Farage MP, Sir Lynton Crosby AO, Eugene Curley CMG OBE and John Deverell CBE.

Daniel's studies in psychology at UCL (University College London), one of the country's leading universities support his unique insights into social and political trends. This combined with his high-level research capabilities, strategic communications and political knowledge underpin his attention to detail, organisational and problem-solving skills, enabling him to deliver high-quality products and services to clients in the most challenging environments.

Our expertise

FAP has extensive experience on both commercial and political briefs across different geographical regions and played an integral role on projects that covered regions including Europe, Africa, Middle East, South America and USA.
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FAP worked on the development of international communications campaigns. We worked for a wide variety of clients from high-net-worth individuals to political parties and international corporations.

Strategic advisory

General counsel (based on trust and discretion)
Strategy management
Communication management
Risk, reputation and crisis management
Politcal risk management
Perception management
Project management
Media training
Change management

Campaign management

Campaign planning
Candidate personality/ character development
Narrative and messaging development
Policy development
Internal campaign/party infrastructure planning and development
Global capabilities

Emotional Sentiment Thermometer (EST)

Measuring emotions
Stakeholder mapping
Intelligence
General quantitative polling (advanced statistical polling)
General qualitative polling (focus groups)

More information

References

"I have known Daniel through a cooperation in a very sophisticated common project.
I highly appreciate his professional attitude , his focus on all details and his attitude to ensure deliverable in a timely and precise manner.
It was really a great experience to work with him"
- CEO in Lebanon, Corporate Finance

"Daniel is a highly professional and well-organised strat comms professional. We worked together on an African project and I found him open-minded, well informed, enthusiastic and delivery-oriented."
- Director in United Kingdom, Cyber Security and Risk Adviser

"I collaborated with Daniel on projects which required monitoring and in depth analysis of Nigerian politics, security and oil and gas sector over 7 months. I was very impressed by Daniel's understanding of Nigeria and his knack for posing the questions that always deepen the analysis and insights. Daniel is also a very efficient project manager with a keen eye for the business aspects of engagements."
- Managing Director in Nigeria, Investment Risk Consultancy

"Daniel is a highly experienced and conscientious consultant. Crisis communication, strategic planning, political contact management, and social media campaigns are his areas of expertise."
- Founder in Germany, Media and Politics Consultancy

"Daniel is responsible, has an admirable work-ethic and great personal integrity. He is a high quality performer who adds value in many ways. Better yet, he displays fierce loyalty and a commitment to his mission. His knowledge and curiosity would make him an asset to any political organization."
- Sales Manager in North America, Computer and Network Security